Wednesday, January 6th, 2010

Catch up on last week’s news! Read The Toy Book Toy Report for 01/05/10.
To view click here.
Tags: Alexander Christiani, Ann M. Martin, Auralim Gifts, Baby Genius, Battat, Beatrix Potter, Buffalo Games, Carter Keithley, Chorion, Chuggington, Commonwealth Toy & Novelty, comScore Media Metrix, Costco, CPSC, December 26, Discovery Bay Games, Disney, Elmer's, Frederick Warne, Ghostbusters, Global Toy Summit, Green Toys, Harold Ramis, Harvey Greenfield, Hide ’N Seek Care Bear, Hide-N-Seek Hayley, infant products, JAKKS Pacific, Kid-riffic, Kmart, Ludorum, Luis Montoya, Madame Alexander, Marvel, Mary Meyer, Mattel, Maureen Logghe, Megamind, Nocopi Technologies, Norman Rockwell, online shopping, Playhouse Disney, RC2, Scholastic, Sears, ShopperTrak, Spielwarenmesse International Toy Fair Nurnberg, Target, The Baby-Sitters Club, Thomas & Friends, THQ, toddler products, Toy Book Online, Toy Fair, ToyQuest, Toys R Us, Wal-Mart, William Wegman, World Wrestling Entertainment
Posted in Financial, Licenses, New Products, News, Newsletters, People | No Comments »
Tuesday, January 5th, 2010

World Wrestling Entertainment and Mattel, Inc. have debuted a comprehensive portfolio of WWE action figures and toys for both kids and collectors on store shelves worldwide. Mattel will manufacture, market, and distribute the line. Mattel’s FlexForce Action Figures utilize flex-loaded arms and legs to execute the trademark maneuvers made famous by WWE Superstars such as John Cena, CM Punk, and Rey Mysterio. Other products designed specifically for kids will include Superstar Rings, Championship Belts, Ring Action Megaphone, and motion-activated Tough Talkers that deliver WWE Superstar catch phrases and striking sounds.
(more…)
Tags: Mattel, World Wrestling Entertainment
Posted in Licenses, New Products, News | 1 Comment »