Posts Tagged ‘Vivid Imaginations’
|This post was written by Elizabeth A. Reid
Vivid Signs on for Moshi Monsters Toys
Monday, June 28th, 2010
Mind Candy, the global developer and publisher of the free-to-play online game Moshi Monsters, has signed a master toy licensing deal with Vivid Imaginations. Vivid will launch Moshi Monster-branded toys across the UK, North America, Australia, and New Zealand starting next January. The initial toy line will include miniature collectables and plush soft toys. Vivid will support the brand with TV advertising, online marketing, PR, and a fully-integrated promotional plan for the Moshi Monsters fan base.
Tags: Mind Candy, Moshi Monsters, Vivid Imaginations
Posted in Licenses, News | No Comments »
This post was written by Elizabeth A. Reid
Martin Yaffe to Produce ZingZillas Wheeled Toys
Friday, April 16th, 2010
BBC Worldwide has appointed new licensees for the CBeebies’ new musical preschool series, ZingZillas.
Martin Yaffe has been picked to produce a range of wheeled toys for the brand. Other new licensees include Character World for ZingZillas bedding ranges, DNC for lunchware and melamine items, Trademark Collection for children’s bags and umbrellas, and Danilo for greeting cards and gift-wrap, among others. The new products are slated to hit retailers this autumn/winter.
ZingZillas premiered on April 5. BBC has already secured 14 licensees, including the master toy licensee, Vivid Imaginations.
Tags: BBC, CBeebies, Martin Yaffe, Vivid Imaginations, ZingZillas
Posted in 3-5, Licenses, New Products, News | 1 Comment »
