A recent arbitration ruling has reaffirmed Manhattan Toy’s licensing rights to Automoblox, LLC. Manhattan Toy has been the exclusive licensee and distributor for the Automoblox line of modular wooden vehicles in Europe since January 2008 and worldwide since January 2009.

In late 2010, Automoblox, LLC disputed Manhattan Toy’s rights under the agreement. An arbitrator has recently settled the dispute in Manhattan Toy’s favor, ruling that the license agreement between the companies is still effective, and that Manhattan Toy continues to have the exclusive rights to manufacture and distribute the line worldwide.

Manhattan Toy is unveiling the Edtoy line of new wooden building and construction toys. The toys use revolutionary rotating magnet technology that allows the blocks to securely connect together, regardless of their polarity. As the blocks rotate they produce a clicking sound, adding play value to the toy and boosting a child’s creativity. The wooden pieces are easy for children to detach and put back together. There are three different series of the toys available: MagnaMobiles, Ed Dinosaur Series, and Smart Block.

Parents magazine and Manhattan Toy will debut their new educational toy line at ABC Kids Expo, to be held October 10-13 in Las Vegas. The Parents toy collection features an array of preschool developmental toys that encourage musical interests, stimulate imaginations, and encourage role play. Made of soft materials and sturdy wood, the Parents toy line includes an activity cart, activity center, scooter, soft toys, and more. New additions to the line will launch in January.

Sprocket is an intelligent sheepdog owned by Doc, the inventor of Fraggle Rock, and proves the motto that dog is truly man’s best friend. He spends much of his time in Doc’s Workshop, where his bed and food dish are, observing Doc at work. Sprocket is very communicative and frequently talks to Doc by barking lively, giving facial expressions, or by pointing to objects in a form of charades. Doc often relies on Sprocket to help with household chores, including repairs on the water pipes.

Catch up on last week’s news! Read The Toy Book Toy Report for 03/01/10.

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Manhattan Toy has introduced six new Dr. Seuss toys, featuring the classic characters One Fish Two Fish and Cat in the Hat.

The Cat in the Hat Activity Cat includes a crinkle flap mirror, ribbons, teether paws, as well as a squeaker in one foot and a rattle in the other. The Cat in the Hat Wiggle Ball jiggles when the attached yellow star is pulled, and features Cat in the Hat prints and crinkle paper flaps.

Also for infants, Manhattan Toy debuts the Cat in the Hat Ring Rattle and the Cat in the Hat Thing 1 & Thing 2 Rattle. The rattles are made from soft materials and include colorful rings, ribbons, bungee, crinkle paper, and a bell.

The One Fish Water Pat Mat, for tummy time, has brightly colored floating pieces that move with the touch of a baby’s hand. The One Fish Fishbowl, for children 9 months and older, features five fish that each make a sound such as a rattle, crinkle, bell, or squeak.

In September, Cat in the Hat will star in its first animated series, The Cat in the Hat Knows a lot About That, on PBS Kids.

Manhattan Toy has finalized a worldwide licensing and distribution agreement with Quadrilla Spielzeug Design und Herstellung, creators of “Intelligent Play in Wood,” to manufacture and distribute Quadrilla’s complete range of Marble Runs and accessories starting in 2010.

Manhattan Toy will preview the collection at the Toy Fairs in New York and Nuremburg this month.