Posts Tagged ‘LIMA’
|This post was written by Elizabeth A. Reid
LIMA to Hold CPSIA Update Webinar on February 2
Monday, January 31st, 2011
The International Licensing Industry Merchandisers’ Association (LIMA) will host a webinar, “Product Safety: CPSIA and Regulatory Update,” on Wednesday, February 2 from noon to 1:30 p.m. EST. Susan DeRagon, associate director of the Toy and Premium Division at Specialized Technology Resources, Inc. (STR), will host the webinar, which will discuss some of the latest developments in product and safety issues and their impact on manufacturers and licensors, including an update on regulation of BPA.
The webinar, like all LIMA webinars, is free to LIMA members and $99 for non-members. To sign up, visit www.licensing.org.
STR is a CPSC-accredited laboratory and assists manufacturers with new testing and certification requirements under the CPSIA of 2008.
Tags: LIMA, STR, webinar
Posted in News | 1 Comment »
This post was written by Elizabeth A. Reid
LIMA to Host Webinar on Tween and Teen Marketing
Monday, June 28th, 2010
On July 14, the International Licensing Industry Merchandisers’ Association (LIMA) will host a new webinar about Millennials, “Marketing to Teens & Tweens: Insights, Strategy, and Tactics.” The webinar will be hosted by Bill Carter (above), co-founder and partner of the marketing agency Fuse Youth Marketing.
The webinar, to be held 12 p.m. to 1:30 p.m. EDT, will aim to help licensors and licensees learn strategies and tactics for capturing tweens and teen’s attention, as well as building their trust and loyalty.
The webinar is free to current LIMA members, and $99 for non-members. Registration will be accepted until 5 p.m. EDT on July 13. To register, click here.
Photo credit: www.fusemarketing.com
Tags: Bill Carter, Fuse Youth Marketing, LIMA, webinar
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This post was written by Elizabeth A. Reid
LIMA Reports Decline in Licensing Royalties as Licensing Expo Opens
Wednesday, June 9th, 2010
According to the annual Licensing Industry Survey by the International Licensing Industry Merchandisers’ Association (LIMA), brand owners collected nearly $5.2 billion in licensing royalty revenue in North America in 2009, down 8.7 percent from the year before. This marks the second year of decline; overall royalty revenues declined 5.6 percent in 2008.
In the survey, brand owners cited last year’s sluggish consumer spending, a conservative climate at retail, a longer decision-making cycle, and royalty pressure as reasons for the decline. However, brand owners were optimistic, reporting success in expanding their licensing business internationally in 2009. Licensors also reported a continued trend of more diversified retail distribution.
In 2009, the character segment, which produces 46 percent of licensing industry royalty revenues, declined 7.9 percent. Other major segments of the licensing industry include corporate trademarks/brands (17 percent), fashion (14 percent), and sports (13 percent).
The survey results were released at the opening session of the Licensing International Expo 2010. The numbers were derived from results of LIMA’s annual survey of companies that are directly involved in the licensing business, an examination of public financial documents, and interviews with licensing industry executives.
Tags: LIMA
Posted in Financial, Licenses, News | No Comments »
This post was written by Christina Edwards
LIMA Cares Campaign to Raise Money for Children’s Brain Tumor Foundation at Licensing Expo
Monday, June 7th, 2010
The International Licensing Industry Merchandisers’ Association (LIMA) will be supporting its LIMA Cares charity campaign at the Licensing International Expo 2010 in Las Vegas. The campaign will be raising money for the Children’s Brain Tumor Foundation (CBTF) as part of a three-year commitment to raise $3 million to fund the CBTF Tissue Consortium. Attendees can support CBTF through a silent auction, the LIMA Climb, and a texting campaign.
“As our industry gathers for Licensing International Expo in Las Vegas, I can think of no better way for us to show our strength and unity than by supporting efforts to cure children’s brain cancer,” Charles Riotto, president of LIMA, says in a press release.
Bidding for the silent auction will start Tuesday, June 8, and items will include tickets to sporting and entertainment events such as: the U.S. Open Women’s Final, 2011 Final Four, X Games 16, Survivor finale taping, a CBS comedy taping, Beastly premiere and after party, Nickelodeon’s Kids’ Choice Awards, Come Fly Away on Broadway, the 2010 American Idol Summer Live Tour and meet and greet passes, The Price is Right taping, Cartoon Network’s Hall of Game inaugural event, and a NASCAR Ride Along certificate. Bids will be taken through June 20 on Ebay.
Pledges will be taken for the LIMA Climb event to the base camp of Mt. Everest. The climb will take place October 13-31, and over $158,000 has already been pledged.
Attendees can also support CBTF by contributing $10 through a texting campaign by texting LIMA (5462) to 50555.
Tags: CBTF, Licensing Expo, LIMA, LIMA Cares
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This post was written by Elizabeth A. Reid
LIMA Announces Keynote Panelists
Thursday, April 8th, 2010
Executives from Disney, LF USA, Hasbro, and more have been picked for the keynote panel at Licensing International Expo 2010, sponsored by LIMA. The panel discussion, “The Future of Entertainment Licensing,” will kick off the Expo, held June 8-10 at the Mandalay Bay Convention Center in Las Vegas.
Marty Brochstein, LIMA’s SVP of industry relations and information, will moderate the panel. Panelists will include Rick Darling, president of LF USA and executive director of Li & Fung Limited; Karen Dodge, SVP and chief merchandising officer of Toys “R” Us, Inc.; John Frascotti, global chief marketing officer at Hasbro, Inc.; Neil Friedman, president of Mattel Brands; and Andy Mooney, chairman of Disney Consumer Products.
Tags: Licensing International Expo, LIMA
Posted in News, People | 1 Comment »
This post was written by Elizabeth A. Reid
Alan and Stephen Hassenfeld Picked for LIMA Hall of Fame
Tuesday, March 16th, 2010
Alan G. Hassenfeld, chairman of the executive committee and former chairman of the board of Hasbro, Inc., and the late Stephen Hassenfeld, CEO and chairman of the board until 1989, have been selected for induction into the International Licensing Industry Merchandisers’ Association (LIMA) Licensing Industry Hall of Fame.
The induction ceremony will take place on June 8 at the second annual LIMA Opening Night Awards Party at Licensing International Expo 2010, which will be held at the Mandalay Bay Convention Center in Las Vegas.
For more info, click here.
Tags: Alan Hassenfeld, Hall of Fame, Hasbro, LIMA, Stephen Hassenfeld
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This post was written by Jackie Breyer
LIMA Announces Conference Program for Licensing Expo
Tuesday, March 9th, 2010
The International Licensing Industry Merchandisers’ Association (LIMA) has announced a lineup of more than 30 seminars for Licensing International Expo 2010, which will be held at the Mandalay Bay Convention Center in Las Vegas, June 8 – 10. For more information, click here.
Tags: Licensing Book, Licensing Expo, Licensing Seminars, Licensing Show, LIMA
Posted in Uncategorized | No Comments »
This post was written by Elizabeth A. Reid
Spin Master Wins Business Visionary Award at Dreams and Promise Gala
Monday, October 26th, 2009
The International Licensing Industry Merchandisers’ Association (LIMA) and the Children’s Brain Tumor Foundation (CBTF) presented the first-ever Business Visionary Award to Spin Master, Ltd at the annual Dreams and Promise Gala in Los Angeles. The award was presented to the toy and entertainment company at the event last week for their financial support toward a cure for pediatric cancer.
Tags: CMTF, Dreams and Promise Gala, LIMA, Spin Master
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