Posts Tagged ‘Hello Kitty’
|This post was written by Elizabeth A. Reid
Sun-Mate Announces Slew of New Licenses for Entertainment Brands
Wednesday, January 11th, 2012
Sun-Mate Corporation has obtained a number of licensing rights to a broad spectrum of entertainment brands, including Star Wars, Spider-Man, Power Rangers, WWE, the recently announced Hello Kitty and KISS joint branding, and the fashion art brand Public Zoo.
For Star Wars, Sun-Mate will develop ATM machines, arcade-style games, tabletop games, and guitars based on the brand.
Spider-Man and other Marvel Heroes, including Wolverine, Captain America, Iron Man, and Thor, will be featured among keyboards, drums, ATM machines, and other activities being developed by the company for U.S. consumers. Sun-Mate will also develop various Power Rangers-branded pinball game machines, which will incorporate Power Rangers’ themes of fitness, responsibility, teamwork, and helping others.
Tags: Hello Kitty, KISS, Marvel Heroes, Power Rangers, Public Zoo, Spider-Man, Star Wars, Sun-Mate, Sun-Mate Corporation, WWE
Posted in Licenses, New Products, News | No Comments »
This post was written by Elizabeth A. Reid
Sanrio Signs Licensing Agreement with Fiesta
Thursday, June 16th, 2011
Sanrio, Inc. has signed a new licensing agreement with Fiesta to produce a collection of plush toys for the prize redemption market, featuring Hello Kitty and other iconic Sanrio characters. The agreement is effective immediately.
The initial offering of prize redemption plush toys will include Hello Kitty, Badtz-Maru, Chococat, Keroppi, My Melody, and TuxedoSam in six different sizes, ranging from 6.5 inches to 27.5 inches. These products are licensed for distribution in the U.S., Canada, and Mexico and will be available in various theme parks, crane vending machines, fairs, carnivals, water parks, and arcades. Theme park distribution will include Six Flags Theme Parks, Cedar Fair Theme Parks such as Cedar Point, Knott’s Berry Farm, and Universal Studios, to name a few.
The Sanrio plush toys will be available in July and pre-booking orders are available now.
Tags: Fiesta, Hello Kitty, plush, Sanrio
Posted in Licenses, New Products, News | No Comments »
This post was written by Elizabeth A. Reid
Sanrio Partners with MEGA for Construction Toys
Tuesday, June 29th, 2010
Sanrio, Inc. and MEGA Brands, Inc. have entered into a North American licensing agreement to develop construction toys for young girls based on the Hello Kitty brand. Under the two-year agreement, MEGA Brands obtains the rights to develop construction toy sets based on the Hello Kitty brand, which will allow young girls to build, personalize, and collect their very own Hello Kitty world. The Mega Bloks-licensed product offerings will make their debut in the U.S., Canada, and Mexico in spring 2011.
Tags: Hello Kitty, Mega Bloks, Mega Brands, Sanrio
Posted in Licenses, New Products, News | No Comments »
This post was written by Elizabeth A. Reid
Upper Deck to Produce Hello Kitty Trading Card Game
Friday, October 16th, 2009
The Upper Deck Company has signed a multi-year deal with Sanrio Global Consumer Products to produce the Hello Kitty collectible miniatures & stickers trading card game (TCG). The first release will hit store shelves in March, with more following later in the year. Targeted to young girls and tweens, the TCG will include collectible figures, stickers, and trading cards for Hello Kitty fans.
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Tags: Hello Kitty, TCG, Trading Card Game, Upper Deck
Posted in Licenses | 1 Comment »
This post was written by Jackie Breyer
Sanrio Partners with Razor USA
Friday, October 9th, 2009
Sanrio, best known for its Hello Kitty brand, has announced the signing of a new licensing agreement with Razor USA. Marking Razor USA’s first-ever license agreement, the new Hello Kitty A kick scooter is a co-branded version of the original Razor A kick scooter, and is slated to make its retail debut the first week of November. The agreement is effective immediately.
The Hello Kitty Razor A kick scooter is one of the first Razor kick scooters targeted specifically to girls. At a suggested retail price of $39.99, the scooter, which comes with a small Hello Kitty accessory bag, will be available at www.razor.com, www.sanrio.com, and select retailers for the holidays, with expanded national distribution in 2010.
Razor USA also announced that two more co-branded Hello Kitty products – the Razor Pocket Mod miniature electric Euro-style scooter and Razor E100 electric scooter – will debut next year.
Tags: Hello Kitty, Razor, Sanrio
Posted in Uncategorized | 1 Comment »
