Posts Tagged ‘Disney Channel’
|This post was written by Elizabeth A. Reid
Disney Announces Shake It Up Merchandising Program
Thursday, June 30th, 2011
Disney Consumer Products (DCP) will launch its first merchandising program for Disney Channel’s comedy series Shake It Up this August. New products will continue arriving in stores throughout the holiday season. The new merchandise program for tweens, based on the show, plays up the main characters’ dancing lifestyle and energy.
This October, a line of Shake It Up dolls, by Mattel, will join the Disney VIP Doll collection. The dolls in the collection, launching next month at Toys “R” Us and Walmart, are dressed in hip, urban-inspired fashions from Disney shows, and includes Hannah Montana, Alex Russo of Wizards of Waverly Place, and Sharpay from High School Musical and its spin-off Sharpay’s Fabulous Adventure. Each doll unlocks VIP access to www.disney.com/disneyvip, which will feature activities and exclusive content, to launch July 15.
Tags: Capezio, D-Signed, Disney, Disney Channel, Disney Consumer Products, Shake It Up
Posted in New Products, News, video | No Comments »
This post was written by Erika Graham
Disney to Continue Expanding Retail Presence and Products
Monday, June 13th, 2011
Disney Consumer Products (DCP) is set to release new product developments in each of its properties within the next year.
Disney Baby: Disney is investing in this property by creating a two-way dialogue with new moms on a digital platform, social media, product seeding and a loyalty program. The first Disney Baby concept store will open in fall 2012 at The Americana at Brand in Glendale, Calf.
Disney-Pixar Cars and Toy Story: The Cars franchise has generated global retail sales of more than $10 billion. Cars 2 retail merchandise began to roll out globally in mid-May and DCP will continue to support the franchise with a wide assortment of products next year. Cars Toons will be previewed before Cars 2 in movie theaters and will also be in heavy circulation on Disney Channel. Summer 2012 will mark the opening of “Cars Land,” a 12-acre stretch of new interactive entertainment development at Disney’s California Adventure. Toy Story will also be developed as Toy Story Toon along with Cars.
Mickey Mouse and Winnie The Pooh: One of Disney’s most popular characters, Mickey Mouse remains a top-selling franchise with projections set at $9 billion global retail sales for fiscal year 2011. Winnie The Pooh returns to the big screen in the U.S. next month with anticipated success due to positive sales from the European release earlier this year. The Winnie The Pooh: What’s A Bear To Do? Puzzle Book app has topped the sales charts for the iPhone and iPad in 12 countries.
Tags: cars, Cars 2, Disney, Disney Baby, Disney Channel, Disney Fairies, Disney Junior, Disney Princesses, Mickey Mouse, Toy Story, Winnie the Pooh
Posted in New Products, News | No Comments »
This post was written by Justin McCraw
Disney Introduces Slate of New Video Games at E3
Tuesday, June 15th, 2010
Disney Interactive Studios, a division of Disney Interactive Media Group, announced a potpourri of new video games at this year’s E3 Expo in Los Angeles, Calif.
Titles at Disney’s E3 booth include TRON: Evolution, Disney Epic Mickey, Pirates of the Caribbean: Armada of the Damned, and Disney Guilty Party, among others. New video games based off of the Kingdom Hearts, Club Penguin, Toy Story 3, Pixar’s Cars, Disney Fairies, Disney Channel, and Disney Sing It! franchises will also make appearances.
For a full list of announced games, along with descriptions, click here.
Tags: Buenavista, Club Penguin, Disney Channel, Disney Epic Mickey, Disney Fairies, Disney Guilty Party, Disney Interactive Media Group, Disney Interactive Studios, Disney Sing It!, E3, Kingdom Hearts, Pirates of the Caribbean: Armada of the Damned, Pixar's Cars, Toy Story 3, TRON: Evolution
Posted in 3-5, 6-8, 9 and up, New Products, News | No Comments »
This post was written by Christina Edwards
Disney Strives to Target Boys
Monday, June 7th, 2010
Andy Mooney, chairman of Disney Consumer Products (DCP), last week announced DCP’s new goal to significantly increase annual global retail sales of Disney and Marvel licensed merchandise within the next five years, with boys’ merchandise playing a prominent role.
DCP’s core strategy is to focus on newer properties targeting the boys’ market, including Marvel franchises, TRON, and the Disney Channel and Disney XD series Phineas and Ferb.
The upcoming release of Cars 2 in June 2011 will be supported with cross-company initiatives that are expected to exceed Toy Story 3 retail sell-in. Cars Toons, the series of shorts airing on Disney Channel, has provided fresh merchandising themes for incremental retail programs globally.
(more…)
Tags: Cars 2, Disney, Disney Channel, Disney Consumer Products, Disney XD, Marvel, Phineas and Ferb, Tron
Posted in News | No Comments »
This post was written by Jackie Breyer
All Aboard for Playhouse Disney’s Chuggington Marathon This Weekend
Thursday, March 11th, 2010
Preschoolers who can’t get enough of Chuggington are in luck this weekend. Playhouse Disney, Disney Channel’s learning-focused programming block for preschoolers, will air a Chuggington marathon on Sunday, March 14 from 6 a.m. to 10:30 a.m. ET/PT.
Chuggington, a train-centric, CGI-animated series, has captured the hearts of both children and parents nationwide since the show’s U.S. premiere in January. Sunday’s marathon means kids and families can watch nine back-to-back episodes of Chuggington, which follows the humorous adventures of Koko, Brewster, and Wilson–Chuggington’s ‘trainees’ and three main characters–as they learn to ‘ride the rails’ of life.
For the latest Chuggington news, fans can check out Chuggington on Facebook and Twitter.
Tags: Disney Channel, Playhouse Disney Chuggington
Posted in 3-5, News | No Comments »
This post was written by Elizabeth A. Reid
Chuggington to Premiere on Playhouse Disney
Thursday, December 31st, 2009
Ludorum’s first preschool property, Chuggington, will premiere on Playhouse Disney in the U.S. on January 18. The train-centric series features 26 interactive episodes, following three best friends who explore, work, and play. Each episode teaches social-emotional values for “riding the rails of life.”
Tags: Chuggington, Disney Channel, Ludorum
Posted in News | 3 Comments »
