The Toy Book » Caillou

ID Toys Named Master Toy Licensee for Caillou in North America

Elizabeth A. Reid — Wed, 09 Feb 2011 17:29:00 +0000

CPLG, the licensing arm of Cookie Jar Entertainment, has signed Montreal-based ID Toys as the North American master toy licensee for Caillou. The line, to launch in the U.S. this spring, will introduce more than 14 new SKUs of Caillou-branded toys, including figures, play sets, puzzles, bath toys, and plush. Among the toys are Caillou wood puzzles, figure tubes, bath time vehicles, and 14-inch classic dolls. The line will be showcased at Toy Fair in New York City.

Image Credit: PBSKids.org

The Toy Book’s Toy Report 12/01/09

Elizabeth A. Reid — Wed, 02 Dec 2009 20:49:52 +0000

Catch up on last week’s news! Read The Toy Book Toy Report for 12/01/09.

To view click here.

Famoso Picked as Mexican Toy Licensee for Caillou

Elizabeth A. Reid — Tue, 24 Nov 2009 18:02:21 +0000

Cookie Jar Entertainment has appointed Famoso as the exclusive toy licensee for Caillou. The deal is for Mexico. Famoso’s range of products includes 36cm figures, bath toys, vehicles, toy trains, dolls, and a toy farm. The products are now available at major retail stores throughout Mexico such as Soriana, Jugetron, Liverpool, and Palacio de Hierro, as well as specialty stores.